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Pricing

Pricing built to grow with you.

Start free. Upgrade when the platform earns it. Cancel anytime.

For individuals

Member plans

Free to explore. Paid tiers unlock the calculator, AI tools, integrations, and deeper history. Annual saves ~17%.

Starter
$0 forever
No card · no commitment
  • Explore the full platform, free
  • Compound catalog + protocol reference readout
  • Interaction & safety edges — never paywalled
  • Preview protocols, labs, workouts & nutrition
Sign up free
Most popular
Optimize
$9.99 /mo
or $99/yr · save ~17%
  • Unlimited protocol compounds
  • Reconstitution calculator + all delivery methods
  • Unlimited photos & journal history
  • AI workout generation + protocol-aware AI chat
  • Recipes, fasting, scheduled staples
  • Order lab kits + up to 2 lab uploads / month
Start 14-day free trial
Elite
$19.99 /mo
or $199/yr · save ~17%
  • Everything in Optimize
  • Unlimited lab uploads + functional ranges + lab AI
  • AI Insights — periodic deep reports
  • AI stack & supplement analysis
  • Withings, Oura & seca integrations
  • Custom exercises & foods · multiple care partners · exports
Start 14-day free trial
For coaches & practitioners

Coach plans

Every coach plan includes the full toolkit and your own Elite-equivalent access. The difference is roster size — and the automatic discount your members earn.

Solo
$29 /mo
or $290/yr
  • Up to 5 members
  • Full coaching tools
  • Your own Elite access
Start with Solo
Popular
Studio
$79 /mo
or $790/yr
  • Up to 25 members
  • Members earn an automatic discount
  • Full tools + Elite access
Start with Studio
Pro
$149 /mo
or $1,490/yr
  • Up to 100 members
  • Members earn a larger automatic discount
  • Unlimited AI chat for you
Start with Pro

Members independently subscribe to Optimize or Elite; an automatic discount applies to their subscription and scales with your active roster.

Full comparison

Every feature, every tier.

Safety information — interaction edges, contraindications, and the protocol reference readout — is never behind a paywall.

FeatureStarterOptimizeElite
Protocol trackingPreviewUnlimitedUnlimited
Protocol reference readout
Interaction & safety edges
Reconstitution calculator
All delivery methods
Order lab kits in-app
Lab uploads / month2Unlimited
Functional optimal ranges
Progress photosUnlimitedUnlimited
Journal historyUnlimitedUnlimited
AI workout generation
AI chat (protocol-aware)
Recipes · fasting · staples
AI Insights (deep reports)
AI stack & supplement analysis
Wearable integrations
Custom exercises & foods
Care partners1Multiple
Report export & sharing
FAQ

Questions, answered.

How does the trial work?

14 days, no credit card, full Optimize access. It ends automatically with no charge — convert any time to keep going. Skip it and you stay on Starter (free); your data stays put.

What does the free Starter tier include?

A free account to explore the platform — browse the compound catalog, read the protocol reference (solvent, ranges, delivery methods), and see interaction & safety edges, which are never paywalled. The productive tools (calculator, lab ordering, AI, tracking) unlock on Optimize.

What happens if I downgrade?

Your subscription updates at the next billing period — you keep your current features until then. Your logged data always stays exactly where it is.

What about existing beta members?

Beta members retain perpetual Elite access at no cost. We’ll notify you well in advance if anything changes.

Studio or Pro — what’s the difference?

Member cap (25 vs 100), the size of the automatic member discount (it scales with your active roster), and AI chat (capped vs unlimited for you).

What’s your refund policy?

Refunds are evaluated case-by-case for unused time within 30 days. Email support@ownhealth.fit and we’ll work it out.

Start free today.

No card required. Cancel anytime.

Medical disclaimer. OwnHealth.FIT is a tracking and organization tool for health optimization. It is not a medical device and does not provide medical advice, diagnosis, or treatment. Reference ranges, calculators, and interaction information are educational and not a substitute for a qualified clinician. Always consult a licensed healthcare provider before starting, changing, or stopping any protocol.